With so many people involved in road accidents annually (many of them fatalities), it has been a real challenge creating awareness and reducing the number of people affected by these accidents.
Domino’s is trying to create this awareness thanks to their road safety competition that was held from the 15th of July to the 15th of August 2013. Contestants were required to design an A3 size road safety poster with the top 3 finalists winning Rs 85 000 between themselves. The contest was open to all Indian residents over the age of 6 years old and each entrant was allowed to submit one entry.
The winners have not been announced yet so stayed glued to the Domino’s Facebook page.